Graphic design is a form of communication that includes visual content. Visual content can include anything from photos, typography, illustrations, icons, and more.
With the evolution of technology, graphic design is more popular than ever. Designs are everywhere. From customized T-shirts to wear to packaging your favorite snacks, the graphic design represents almost everything.
The Internet has become a new ecosystem for graphic designers, with millions of people sharing content, including graphic design, in some way every day.
This article describes the different career opportunities, scopes, and platforms dedicated to graphic designers.
Graphic design work type
1. UI designer
Also known as the user interface designer. The job of the UI designer is to make sure that the machine and software work properly.
Have you ever wondered how a website migrates or how smoothly it transitions from one screen to another? Well, UI designers do that.
It's a complex task and requires deep expertise. Read more about it here.
2. UX designer
User experience designers handle human interactions with websites, apps, and more.
It utilizes marketing, psychology, technology, and obviously design principles. Designers spend a great deal of time researching. On the one hand, it focuses on visual subtleties, and on the other hand, it handles user accessibility.
Learn more about.
3. Multimedia designer
Multimedia designers work with illustrations, videos, sounds, and photographs. Inspire nature and surroundings to create compelling artwork.
They need to learn how to use different software and combine it with creativity to create amazing videos, posters, sketches, animations, and more.
4. Web designer
Web design includes website design. Web designers have a good knowledge of the web and the know-how to make a website look beautiful and functional.
The only duty of a web designer is to provide a better user experience and to give the website a professional and thematic touch.
Web designers focus not only on visuals, but also on content, theme colors, page continuity, and website fonts.
5. Logo designer
The logo is a brand in a nutshell. It represents the essence of the brand and impresses the customer. A successful logo is more than just a symbol. It helps customers recognize the brand /
Companies are investing heavily in logo design. Not all graphic designers can create a logo because of the meticulous creativity and proper use of positive and negative spaces.
Can you remember the Nike and Apple logos? I'm sure your mind has formed the image of both logos. That's why logo design is so important and taken seriously by all brands.
6. Brand identity designer
Brand identity is offered in a variety of forms, including products and pamphlets. The brand identity designer prepares all the visual elements and creates them in a way that represents the brand. Design stationery, pamphlets, advertisements, posters, and more.
Companies hire brand identity designers to convey their motto in the form of visual products.
You've probably received a pen, journal, or calendar for a particular organization. They are all under the design of brand identity.
7. Creative Director
In the entertainment arena, creative directives are responsible for directing teams that create signs, artwork, ads, and more.
The team consists of copywriters, photographers, and graphic designers. Creative directors have a wealth of experience and a creative mind. They can manage and coach the team at the same time.
8. Photo editor
Pictures can tell a thousand stories, you know it. Editing a photo is a complex process and aims to make the image more attractive. There are several software and applications that allow you to edit images. For example, Adobe Photoshop, GIMP, Canva, Picsart.
Photo editing is a daily chore for graphic designers. E-commerce companies, websites, magazines, newspapers, etc. require photo editing on a daily basis.
If you don't know photo editing yet, you can learn it online. Enroll in different courses to get used to photo editing.
9. Social media designer
Online presence is the creation of content. It helps brands enhance their image and individuals improve their personal branding.
The role of social media graphic designers is to create relevant content and compelling posts that will entertain most viewers.
Today, social media aims to experiment and create individual benchmarks. This is where the role of social media graphic designers becomes more important.
10. Layout designer
Layout designers create templates/formats for magazines, flyers, booklets, leaflets, posters, and more. Their job is to choose colors, gradients, qualities, typefaces, and images in a way that is eye-catching to the user.
It also requires a lot of thought and planning to fit all the elements so that the user can easily understand them.
11. Package graphic designer
Believe it or not, packaging affects product sales. That's why McDonald's and Starbucks have so many annual sales.
Whether it's an established company or a startup, we focus on packaging to the extent that everyone can observe it.
As competition intensifies, brands are experimenting with packaging a lot. That's why package designers have sought after.
12.3D graphic designer
3D graphic designers use only 3D design software. The designs they make are more realistic and lively. To make a better impression on the viewer, companies prefer the 3D design, especially for advertising campaigns.
13. Product Designer
Product design is a type of 3D design. Here, the designer designs the product according to the specifications provided by the company.
For example, designing notebooks, cosmetics, tableware, etc.
Product design utilizes in-depth knowledge of the product's design and knowledge.
14. Book cover design
You've probably heard the phrase, "Don't judge the book on the cover." The truth is that people judge books on the cover. That's why most authors are always looking for graphic designers who can design attractive book covers.
Everyone wants their book to be a bestseller, and a great book cover can make it true (obviously if the content is just as good).
15. Mobile App Designer
Every day, people and brands around the world upload thousands of apps to the Play store. User experience is paramount in apps, and application designers can increase app diversity by incorporating design elements into their apps.
They know how to create the right icons, user interfaces, fonts, colors, etc. to make a better app.
16. Environmental Graphic Designer
Environmental graphic design takes graphic design to a new level. Creativity, vectors, and themes need to be used properly to improve the appearance of different places. For facilities such as airports, environmental graphic design can help you find routes, understand different cultures, and more.
Effective environmental graphic design helps connect people and get to know the place.
It is also used to improve the user experience in theme parks, tourist destinations, auditoriums, and other public places.
17. Customized T-shirt Designer
Online customized T-shirt selling has become quite popular. People make lots of money by just selling minimal design T-shirts. A T-shirt designer has the required skillset and unmatched creativity. A great customized tee is all about pun and a message, and a tee designer knows how to do it.
Oftentimes, companies and organizations hire graphic designers to design a unique T-shirt for them.
18. Advertising Graphic Designer
Advertisements need to be extremely creative, or else brands lose. Therefore, brands always hire experienced and excessively creative designers that have creativity at the tips of their fingers.
The main aim of advertising is an increment in sales. Therefore, it has to be captivating.
Have you ever noticed the advertising campaigns of Burger King or ‘privacy? That’s iPhone’ campaign by Apple? If not. Then you need to see it and know it for yourself.
19. Flash Designer
Flash is a program by Adobe that is used for creating animated websites and games. It is done with the help of raster and vector graphics. The specialty of vector graphics is that they can be scaled without distortion.
However, by the end of 2020, Adobe Flash will stop getting updates. Softwares like HTML5, WebGL, and WebAssembly will replace the program.
20. Vehicle Wrap Graphic Design
A vehicle wrap is the most efficient way of advertising. Big companies have their customized vehicle wraps and ship their products on them. The role of a vehicle wrap designer is to design a creative wrap that represents a brand. food/ beverage/ oil companies use this form of advertisement commonly.
21. Animation Designer/Motion Graphic Designer
Animation and motion graphics are used in videos, presentations, animated text, etc. it gives motion and life to the design, and therefore, it is used more commonly in this age of social media.
Even if you aren’t a motion graphic designer, you can create such designs on Canva. If you want an in-depth knowledge of motion graphics, you need to have knowledge of software like Cinema 4D, Final Cut Pro, Adobe Photoshop, and Adobe Illustrator, etc.
How can I become a graphic designer?
The best way to study graphic design is to get a bachelor's degree in art or design. However, most graphic designers are self-taught. They were interested in graphic design and carved their skills along the way. You can use the internet Youtube or free sources of books to learn more about graphic design.
If you want to go one step further and become a professional graphic designer, you need to invest some money in an online course. Experienced graphic designers around the world have created these courses, some of which may help you along the way.
Knowledge of various software
Graphic design is the use of a variety of software to create perfect illustrations. If you want to know how people create amazing graphics, you need to learn how to work with software such as Adobe Photoshop, Adobe Illustrator, and GIMP.
If you know how to use them, you're more likely to be a graphic designer than you think.
Get a bachelor's degree in art or design
Most students with design tips are pursuing a degree in graphic design or a similar degree in art.
What is the use of such a degree? It helps you learn the basics, principles, and elements of design. You can apply these nuances to your project to become a better designer.
However, keep in mind that you need to be familiar with the above software to become a functional graphic designer.
Complete an online course in graphic design
If you don't want to make a huge investment and want to become a graphic designer, try completing some online graphic design courses. These courses give you deep insight and are more affordable than a degree.
Check out the best online graphic design courses
Introduce your design
In graphic design, graphics speak to you, just as art speaks to artists. Therefore, we need a strong portfolio. A portfolio is a collection of completed projects. If you don't know how to create a strong portfolio, click here.
There are countless platforms for graphic designers from around the world to showcase their designs, attract attention and make money.
Below are some of the best platforms for you as a graphic designer. If you haven't created one yet, create one now and let the world know. This will help you find your dream job and you can make more money than ever before.
There is no doubt that Instagram is one of the most used social media platforms. You can easily share your design and get feedback from people. You can get a big project here as well. All you have to do is actively post and use the pepper hashtag.
When you have enough followers, the client gets closer to you.
We encourage you to create a YouTube channel and post your design video there as well. This will have a better impact on your audience and you will make more money.
LinkedIn is the perfect social media platform for finding gigs and jobs. LinkedIn allows you to connect and upload portfolios. Post the best designs with witty captions. The key to finding a job or gig on social media is to repeat with potential clients. This is best done by posting content on a regular basis.
Behance
Behance is an online portfolio platform dedicated to designers. Adobe acquired Behance in 2012. Here you can showcase your finished design or upload a behind-the-scenes video.
Designers around the world use Behance to express their talent.
You can also find a job on Behance that exactly matches your interests.
Check Behance for more information.
Pinterest is more than just a platform for aesthetic lovers. The best thing about Pinterest is its reach. It is used by 320 million people every month. Therefore, uploading your design to Pinterest is beneficial to you. If you have a website, it's icing on the cake. You can use Pinterest to extend the reach of your website.
dribble
Dribbble is another platform for digital designers. Here, designers promote their work and showcase their portfolio.
Check Dribble to create an account and find out more.
Graphic design work
Finding a job is not easy, but with the right approach, it is not impossible. Graphic designers are either in-house employees or freelancers. The essence of finding a job depends on how attractive your portfolio is. Therefore, pay attention to your portfolio and make it stand out.
We encourage you to create a website and activate it on the above social platforms.
If you're looking for a new project, try these freelance websites.
Upwork
Upwork is one of the most trusted freelance platforms. Designers around the world use Upwork to find jobs and projects.
You can pitch to design a gig and make it anywhere between $ 10 and $ 50 per hour. It depends on how experienced you are and your area of expertise.
Fiverr
Fiverr is another freelance platform that allows people to find good jobs for less money. There is no admission fee. You can start at $ 5 per hour, and over time you will earn more.
Master
Guru can find logos and other design gigs. Hourly wages can initially be set between $ 5 and $ 25 per hour. Employers use a software called TimeTracker to track their progress over time.
Toptal
Toptal is a great platform for designers. You can make anywhere between $ 20- $ 200 per hour. However, you must pass an online interview to be selected.
Number of people per hour
You can find lots of freelance design gigs per hour. Initially, you can earn between $ 10 and $ 25 per hour.
freelancer
At freelancer.com, you can expect countless design gigs and bid on projects that interest you.
Here, beginners can earn between $ 7 and $ 20 per hour.
99designs
99designs is for designers only. Here you can share your artwork and clients can find you. You can earn $ 25 an hour here. However, graphic designers often prefer other platforms to make money.
Apart from these platforms, there are also works by Behance and Dribbble. I explained them in detail above.
Expected salary for graphic design
According to Glassdoor, graphic designers' expected salaries range from $ 44,000 to $ 55,000 per year. You have to struggle at first, but in the end, your efforts pay off. Graphic designers make more money than most professions. But this is an area of constant change. You have to accept the changes and keep learning new software.
If you choose graphic design as your career, countless opportunities are already waiting for you. Work hard and let your portfolio talk about it.
Check this website for more statistics.
Conclusion
Graphic design has a large range. There are many opportunities in this area and it will continue to grow as long as humanity exists.
If you have any design tips, try pursuing graphic design as a full-time career. It's even better if you're already interested in graphic design.
Graphic designer wage tables are also beneficial for freelancers and in-house designers. After reading the article, you are now aware of the scope and opportunities in this area.
Unleash the creativity in you and let the graphic designers in you bring out the flying colors.
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